January 2010
4 posts
What the heck do I know?
Yeah, probably not too much.. or rather just enough to get stake-holders to listen to ideas that sound plausible, but in reality can only be pulled off by executional experts.
Once, I proposed getting rid of the baby in the Michelin ads. Result: bye bye baby
WatchWorking with my agency on a winter weather radio spot for test in St louis and Minneapolis. Fun stuff, yeah, but brings back slushy memories of life in Chicago.
“You can only jump as high as the awning you stand under”
– me
